What most of the world – including Pursuit Promotional Management leaders as well – refer to as a first impression is not really one simple thing. When you first meet someone (or he or she first meets you), a range of judgments are made almost instantly about traits like honesty, competence, and even dating tastes. In scientific circles this is known as thin slicing. Here are two qualities on which people quickly decide, and how to sway those decisions in your favor:
- Status: While this is definitely not the most important quality, it doesn’t hurt for professionals to come across as well-off. A study done in the Netherlands found that subjects who wore name-brand clothing were often thought to be wealthier and have a higher social status than those not wearing designer labels. A similar study found that wearing tailored clothing makes a person seem more successful as well.
- Intelligence: On the other hand, Pursuit Promotional Management high achievers are very interested in conveying this attribute. At Loyola Marymount University, scientists observed that maintaining eye contact during a conversation was seen as an indicator of intellect. Not only that, but the ability to use expressive language increased perceived cleverness level too.
Whether we should trust these quick decisions or not is up for debate, but either way we at Pursuit Promotional Management know that initial notions are both powerful and long lasting. What other traits do you know of that make up a first impression?